Tag Archives: marketing strategy

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Image by Thane Keller.
Image by Thane Keller.

How do you effectively reach your audience?

These days, it’s all about tailoring your marketing campaigns to your target demographic. The more personalized it is, the better. An intimate understanding of your audience and what they want is how you execute effective strategies. You do this by anchoring your marketing to one thing: data.

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At Bolton Remote, we provide offshore support for marketing teams with custom needs. In this post, our guest blogger, Francisco Meza, talks about taking different marketing strategies for unique situations.

Image by PublicDomainPictures.
Image by PublicDomainPictures.

Many small companies struggle with organic rankings. When they look for companies to help them, they get companies with 40+ employees answering the call. Most mom and pop shops can’t pay for local services with really high prices. In addition, most small companies don’t know the actual costs of these services.

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